Follow the steps below to successfully get set up with Google AdWords:

1. Log into Google AdWords account

2. Select Tools
3. Select Conversions
4. Click + Conversion and create a title (we suggest 'Tonic Event Name/Date')
5. Select Webpage as the conversion source
6. Don’t Assign A Value as the conversion value
7. Save
8. Select I Make Changes To The Code To Get The Conversion Code and note down the ‘google_conversion_id’ and the ‘google_conversion_label’

Syncing with Tonic:

1. Click Manage on your Event
2. Select Sales Tracking
3. Select AdWords Conversions tab
4. Paste the ‘google_conversion_id’ and ‘google_conversion_label’ into the corresponding boxes
5. Save




If you found this helpful, you may also be interested in integrating your Google Analytics account.